Effective Marketing Methods

So What is Attraction Marketing

What is Attraction Marketing, some of you ask. It is as it says on the 'tin' marketing by using methods to attract your key audience. So how can you do this effectively? Attraction Marketing is about delivering to your targeted market information or solutions that will help them to resolve their problems or issues they have in their lives or current businesses.

Compared to Traditional Methods

Traditional MLM and Network Marketing methods often involve contacting your 'warm market', namely, your family and friends first to let them know about the product or services you are 'pushing' as part of your new business set up.

If you are like me and hate the idea of being a 'seller', having to talk someone into a 'sale', just to earn commission on the products. Many of us do not like being 'sellers' in this way, and therefore find it hard to actually get our 'business' feet off the ground in most cases. Plus, have you noticed that when you approached your family or friends with your new home business and tried to promote it to them, how they switched off, and started to ignore you, then you felt you had grown an extra head as they eventually stopped phoning you, or dropping by?

With Attraction Marketing, you do not contact 'buyers' direct, they contact you through the interaction you build when you produce information or solutions that they find useful.

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Colette Morris F.R.S.A
Expert Author and Top Producer
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